Claude Gets Search Access

Hello there! Ready to dive into another upgrading, Mind-boggling, and Value-filled Shift?

Today we have:

📡 Claude Now Has Web Access

📤 Automate Emails from Google Sheets (Step-by-Step)

🚨 Apple Overhauls Siri Leadership Amid AI Setbacks

🏆 Tools and Shift you Cannot Miss

📡 Claude Now Has Web Access
^{Insights from Claude}

Claude just caught up in a big way. Anthropic’s AI assistant can now search the internet in real time — a feature competitors like ChatGPT and Gemini have had for a while. With this update, Claude becomes significantly more powerful and practical for tasks that rely on up-to-date info.

The Decode:

1️⃣ Smarter, Current Responses - Claude 3.7 Sonnet now integrates web search and auto-detects when to pull live data for better accuracy. Whether it’s news, earnings reports, or emerging trends, responses are grounded in what’s happening now — not just pre-trained knowledge.

2️⃣ Transparent & Trustworthy - Every time Claude pulls info from the internet, it includes direct source citations allowing users to verify data, fact-check results, and trust the information without second-guessing.

3️⃣ Use Cases Across the Board - From sales and finance to research and shopping, Claude’s real-time web access can support account planning, market analysis, academic work, and comparison shopping — all within a single chat.

4️⃣ Early Access for U.S. Paid Users -The feature is available in preview mode for all paid U.S. users, with a global rollout and free-tier support planned soon. Just toggle it on in your settings and start chatting with Claude 3.7 Sonnet.

This is a massive leap for Anthropic. Claude’s already strong reasoning just got real-time intelligence — a combo that could make it a serious contender to dominate AI-powered search and productivity.

📤 Automate Emails from Google Sheets (Step-by-Step)

Want to save time and send emails directly from Google Sheets without manual copy-pasting? Here’s how to automate it using Make.

Step 1: Sign up at Make

Create a free account at Make and access the visual automation builder.

Step 2: Create a New Scenario

Click “Create a new scenario” and choose Google Sheets as your trigger and Gmail (or any email app) as your action.

Step 3: Connect Google Sheets

Authorize Make to access your Google Sheets account. Select the specific sheet and choose a trigger like “Watch New Rows.”

Step 4: Set Up Email Module

Add the “Send Email” module. Choose your email app (like Gmail), then map the recipient’s address, subject line, and body text from your sheet’s columns.

Step 5: Test the Scenario

Run a test with sample data to confirm everything works—emails should be sent as rows are added.

Step 6: Schedule & Activate

Choose how often Make should check your sheet (e.g., every 15 minutes). Click “Activate” to go live.

That’s it! You’ve now automated your email outreach directly from Google Sheets—effortlessly and reliably.

🚨 Apple Overhauls Siri Leadership Amid AI Setbacks
^{Insights from Bloomberg}

Apple is shaking up its AI leadership, moving Vision Pro mastermind Mike Rockwell into a new role overseeing Siri — a clear sign that Apple’s delayed AI efforts have become an urgent issue.

The Decode:

• Rockwell Replaces Giannandrea on Siri - Apple CEO Tim Cook has lost confidence in John Giannandrea’s ability to lead AI product development. Siri’s leadership is now in the hands of Mike Rockwell, reporting to Craig Federighi.
  

• Siri’s Delays Sparked the Shakeup - Core Siri features promoted during the iPhone 16 launch, like personalized responses using on-device data, remain missing. Internal meetings labeled the setbacks as “ugly,” with no clear release timeline and staff demoralized by missed deadlines.
  

• Rockwell Brings Execution Power - Rockwell, best known for leading the Vision Pro, has a reputation for delivering complex products. He’s already begun moving trusted problem-solvers from his team into Siri to clean up and reboot development.
  

• AI Is Apple’s Next Big Battle - AI was a top agenda item at Apple’s secret leadership summit. With Apple Intelligence underwhelming and Siri falling behind, this shakeup is a critical move to reboot Apple’s AI future.

Apple’s once-promising AI strategy has faltered badly. By installing Rockwell — an executor, not just a visionary — Apple is signaling it’s finally serious about fixing Siri and catching up in the generative AI race. But it may take more than a leadership change to regain ground.

🏆 AI Tools for the Shift

💡 Neurons – Know what works before launch with pre-testing that saves ad spend and drives results. Book a free demo today!

📊 PrometAI – Instantly turn your startup ideas into AI-generated business plans. Plan smarter and faster.

🟣 Purple Leaf – Create audience-grabbing social posts with AI. Boost engagement effortlessly.

🎙️ BusyScribe – Convert WhatsApp voice messages into accurate text. Perfect for quick transcription on the go.

📬 one.email – Let AI manage your inbox and bring clarity to your emails. Less chaos, more productivity.

📌Quick Shifts

❓ What if TV advertising wasn’t just for big brands? Boost Oxygen partnered with WonderAds to unlock cost-effective TV placements that drove higher sales, stronger brand trust, and increased website traffic. The secret? A smart mix of linear and streaming ads. Want to test TV for your brand? Find out how!

📌 Perplexity is reportedly in early talks to raise up to $1B at a staggering $18B valuation—doubling its $9B mark from December. With $100M in annual recurring revenue and rising competition, it’s also expanding into browsers and enterprise AI tools.

🏆 OpenAI has launched upgraded transcription and voice-generation models to its API, including the new “gpt-4o-mini-tts,” which offers more lifelike, expressive speech and customizable delivery styles.

🛍️ Nvidia and EPRI launched the Open Power AI Consortium to tackle grid strain from AI’s rising energy use. Nvidia aims to unlock 76 GW of U.S. grid capacity by 2030 using open-source, domain-specific AI models to optimize power flow.

🌟 Google is enhancing Gmail search with an AI-powered “most relevant” results feature. Instead of showing emails purely by keyword and date, Gmail will now consider recency, top contacts, and user interactions. 

That’s all for today’s edition see you tomorrow as we track down and get you all that matters in the daily AI Shift!

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