Meta’s AI ads will replace humans

Hello there! Ready to dive into another upgrading, Mind-boggling, and Value-filled Shift?

Today we have:

🤖 Meta’s AI Ads Will Replace Humans by 2026

🎬 Microsoft Just Made Sora Free via Bing, Here’s How to Use It

🎭 Character.AI Adds Video Tools and Social Sharing

🏆 Tools and Shifts You Cannot Miss

🤖 Meta’s AI Ads Will Replace Humans by 2026

Meta is building a fully automated AI ad system that removes the need for human creatives, targeting specialists, or media buyers. The goal: advertisers submit a product image and a budget, and AI handles everything from visuals to placement in real time.

The Shift:

1. AI will create adaptive ads personalized to each user - Meta’s future system will dynamically customize visuals, such as showing a mountain road or city street in a car ad, depending on the user’s location. These ads will auto-adjust not just based on audience, but also context, tailoring creative in real time to drive better engagement. 

2. The system is built for brands without big teams - Meta’s target isn’t Fortune 500s, it’s small businesses with no marketing staff, promising pro-level results without needing agencies, strategy, or design expertise.  

3. Zuckerberg is betting the future of Meta on AI-powered ads - Advertising already makes up 97% of Meta’s annual revenue. Zuckerberg’s goal is to automate every part of the process, from creative to targeting, using AI alone. 

Meta’s AI ad engine could radically simplify the ad process and dominate small-business marketing. Stock drops from WPP, Omnicom, and Publicis show that Wall Street sees the threat clearly; Meta won’t just compete with agencies; it could become the agency for millions of brands.

🎬 Microsoft Just Made Sora Free via Bing, Here’s How to Use It

Sora-style video generation is now live and free inside the Bing mobile app.

Yes, Microsoft has quietly rolled out a 5-second video generator you can use directly from your phone, no credits, no paywalls.

And it’s surprisingly good.

Step-by-Step: How to Use Bing’s Free Video Creator

1. Download the Bing App (iOS or Android)

• Open the App Store or Google Play.

• Install the Microsoft Bing app (official version).

• Tap the tab at the bottom-right of the app.

• Scroll to find “Video Creator” under mini-apps.

Or skip the menu and simply type into the Bing search bar:

“Create a video of…” followed by your idea.

2. Type Your Prompt & Generate a Video

Describe what you want. Examples:

• “A robot walking through a flooded antique bookstore at sunset”

• “Close-up of iced coffee spinning on a marble table, luxury vibes”

• “A child building a treehouse during golden hour in the woods”

• “Fashion model walking in slow motion under neon rain in Tokyo”

• “Miniature astronaut cooking pancakes on the moon”

The tool will create a 5-second vertical video (9:16). More formats (like 16:9) are coming soon.

3. Download or Share Instantly

• Tap the video to view it fullscreen.

• Hit the 3 dots at the bottom-right.

• Choose to download, copy the link, or share.

No watermark. No sign-in friction. Just output.

Why This Is a Big Deal

This is Sora-style video generation, free on mobile, with no waitlist.

Microsoft is leapfrogging the competition by pushing AI-native creative tools into mainstream interfaces like search and mobile apps. Use this while it’s hot. It’s already changing how creators, marketers, and everyday users generate visual stories, on demand.

🎭 Character.AI Adds Video Tools and Social Sharing

Character.AI, the roleplay-centric chatbot platform, is expanding beyond text with a major update to support video creation and social storytelling. The new features, AvatarFX, Scenes, and Streams, let users generate character-driven videos, embed them into interactive storylines, and share them publicly.

The Shift:

1. AvatarFX lets users turn photos into animated characters with dialogue - All users can now generate up to five AI videos daily by uploading a photo, selecting a voice, and scripting the dialogue. It transforms the image into a video and offers voice customization through text or audio input.

2. Scenes and Streams introduce storyline and social interaction layers - Scenes allow users t2o embed characters into pre-built stories shared by others, available now on mobile. Streams, launching soon, enable interactions between any two AI characters and will work across web and mobile.

3. Community feed turns Character.AI into a video-sharing platform - The new social feed lets users publish their character videos and browse others’ content directly in the app, adding a TikTok-like dynamic, where users aren’t just chatting with bots, but co-creating and reacting to AI media.

Character.AI is evolving into a creative sandbox that fuses AI storytelling, video generation, and social sharing, bringing new creative possibilities and fresh moderation dilemmas. As it shifts from 1:1 chat to mass content creation, its influence and risks both scale rapidly. 

🏆 AI Tools for the Shift

📈 SEOJuice – Automatically find internal link opportunities and perform smart on-page optimizations. Save time and grow your rankings.

🎬 SuperMaker – Build stunning, cinematic videos with SuperMaker's AI video agent workflow. From script to screen—no crew required.

🤖 MagicBlocks – Launch a ready-to-go AI sales agent customized for your business. Close more deals with less effort.

👗 LookSky – Shop only the outfits that flatter you. Get personalized, AI-powered fashion picks that match your style.

🚀 Quick Shifts

🚕Thomson Reuters launched CoCounsel, an OpenAI-powered AI agent for tax, audit, and accounting tasks, with more agentic tools coming soon. 21,000+ professionals participated in its early development phase.

💵Samsung is reportedly finalizing a major investment in Perplexity AI, aiming to integrate its AI search assistant into future Samsung devices and browsers, potentially rivaling Google Gemini as the default assistant.

📽️Character.AI now offers video creation, scenes, and social sharing with AI characters. While expanding features, safety concerns persist after past abuse cases and rising risks of deepfake misuse remain.

📈IBM acquired Seek AI, a startup turning natural language into data insights, and launched Watsonx AI Labs in NYC to accelerate enterprise AI innovation, tapping into the city’s diverse tech talent.

That’s all for today’s edition see you tomorrow as we track down and get you all that matters in the daily AI Shift!

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